The social media landscape is changing so fast that every brand and user needs to keep up. Whether your audience prefers to get their news from Instagram videos or Twitter posts, the answer is clear: Users are moving away from traditional media outlets and toward digital content providers. So if you’re a job seeker with a passion for social media, you’re in luck. Social media jobs — especially those related to influencer marketing — are among the fastest-growing areas in the job market right now. That means if you have an entrepreneurial spirit, a sense of creativity, excellent writing skills, and an eye for detail, you should check out more job opportunities like this one before they disappear again. So how do you turn your love of photography into a full-time gig? Here’s what you need to know…
What Is An Influencer?
Simply put, an influencer is someone who has a large number of followers. They are often well-known celebrities, bloggers, or Instagrammers who have the ability to impact the buying decisions of a large group of people. Because of this ability to influence large groups of people, brands are willing to pay these influencers hundreds, if not thousands, of dollars to post products to their followers’ Instagram feeds. Many brands will also offer these influencers gift cards and other goodies in exchange for their promotional posts.
How To Quit Your Job And Become An IG Influencer
Now that you know what influencers are and how they make money, let’s talk about how to Quit Your Job And Become One. First, you’ll need a good set of photography skills. You’ll also need social media experience, a keen writing ability, and a bit of self-promotion. With those things in place, you can look for opportunities to engage in sponsored content. This means posting photos, videos, and blog posts that are designed to promote a brand. In exchange for your efforts, the brand will pay you.
Become A Video Influencer
Video is still growing more than Instagram, but it’s also a great option for Becoming An Influencer. Facebook and YouTube are the two biggest players, but you’ll also find yourself posting to smaller video sites like TikTok and LiveLeak. Like Instagram, each of these platforms has its own rules and regulations. So, to make sure you’re following them, you’ll need to spend some time researching the video-sharing platform you’re interested in.
Create And Manage Advertisements
If you have a knack for creating advertising campaigns, becoming an Instagram ad manager could be a great fit for you. Basically, these companies work with brands to create and manage their advertising campaigns. It’s a relatively new career path, so there aren’t a ton of companies offering this kind of service. However, there are plenty of job postings from companies looking for Instagram ad managers. To get started in this career, you’ll need an advertising degree or at least a bachelor’s in marketing. And once you land a job, you’ll need to stay on top of company trends. Instagram ad managers are often in charge of implementing new ad formats. So, you’ll need to keep up with the latest trends in online advertising to stay ahead of the game.
Take Classes Or In-Person Trainings
Instagram is constantly updating its platform. So, you’ll need to stay on top of new trends in social media and advertising. To do this, you may want to consider taking some classes or attending in-person training sessions designed to help professionals in your field. This way, you can stay on top of the latest trends in your industry and make sure you’re using the most effective social media strategies.
Networking Is Key Too
Many of the top Instagram influencers are self-made moguls. And, just like any other industry, social media careers often happen through networking events and other social gatherings. When you attend these events, you’ll want to make sure you’re being social media-friendly. That means making sure you’re meeting people in person, asking them questions, and making sure they know who you are. Once you make a new friend, you can use that person as a networking tool. Ask them for help with a social media campaign, introduce them to your next networking event, and so on.
As you can see, there are a lot of different career options for those who are interested in social media. And, if you’re ready to give it a shot, there are a few things you need to keep in mind. First, make sure you’ve done your research. Second, make sure you’ve got the skills and experience to match the career you’re interested in. And last, make sure you’ve got your networking hat on. With that in mind, you’re ready to start seeking out social media jobs.